Establishing a distinct brand identity is paramount for your food or supplement business success. Among the myriad platforms available to sellers, Amazon stands out as a juggernaut, offering unparalleled reach to millions of customers worldwide. To safeguard your brand and unlock exclusive benefits on this platform, enrolling in Amazon Brand Registry is a wise move. Central to this process is obtaining a trademark—a vital step that solidifies your brand's legal standing and authenticity.

Understanding Amazon Brand Registry

Amazon Brand Registry is a program designed to help brand owners protect their intellectual property and create an enhanced shopping experience for customers. By enrolling in the registry, sellers gain access to powerful tools and features, including advanced brand protection measures, increased control over product listings, and enhanced marketing opportunities.

The Importance of Trademark Registration

At the heart of Amazon Brand Registry lies trademark registr...

In the world of e-commerce, protecting your brand is paramount. With the rise of platforms like Amazon, establishing a strong brand identity is not only crucial for success, but also for safeguarding against counterfeiters and unauthorized sellers. Amidst the array of services available to assist in trademark registration, one option that has gained attention is Amazon's IP Accelerator program. While touted as a convenient solution, there are compelling reasons why entrusting your trademark application solely to IP Accelerator firms might not be the wisest choice.

What is IP Accelerator?

Amazon's IP Accelerator is a program designed to connect sellers with a curated network of law firms that specialize in intellectual property (IP) law that sellers can hire to file an application for a trademark on their behalf.   

The Pitfalls of Relying Solely on IP Accelerator

While IP Accelerator offers certain conveniences, there are several drawbacks to consider before using this service:

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In order to be approved for Amazon Brand Registry, sellers must have either a fully-registered or pending trademark with the U.S. Patent and Trademark Office (USPTO). The trademark for your brand must be in the form of a text-based mark (word mark) or an image-based mark with words, letters or numbers (design mark). 

Amazon pushes the use of its IP Accelerator program which includes select law firms approved as vendors. However, what Amazon doesn't make clear is that sellers do not need to use the IP Accelerator firms to file for a trademark. In fact, it is a lot cheaper not to.

Many of these firms charge hidden fees that significantly drive up the price after you start working with them. Moreover, IP Accelerator law firms do not get access to expedited trademark filings, there is no such thing. The USPTO processes trademark applications in order which they were received. Additionally, IP Accelerator will not get you early access to Amazon Brand Registry. While this once might have b...

Are you interested in selling dietary supplements on Amazon, but don’t know where to start?  We hear that a lot and that’s why US Imports has created an Amazon Sellers Essential Bundle. This bundle gives foreign-based companies the essential U.S. Food and Drug Administration (FDA) compliance tools they need to start marketing on Amazon for sales in the United States.  

When you buy this bundle, US Imports will handle your FDA manufacturing facility registration, file your first Prior Notice of Shipment to the U.S., and serve as your U.S. Agent for purposes of compliance with the Foreign Supplier Verification Act.  These compliance tools are must-haves for any non-U.S. company selling dietary supplements in the U.S. 

With the purchase of the Bundle, US Imports will also review your product label for basic FDA compliance and perform an in-depth review of one product claim on your label.   

What’s included in the Bundle

FDA Registration and U.S. Agent

Before you can start selling di...

When you’re importing food, beverages, or dietary supplements for sale on Amazon, you face a long checklist of steps to ensure your business complies with FDA regulations. Amazon is one of the largest markets in the world. In fact, more than 213 million unique U.S. individuals visit the site each month. As a result, many sellers vie to get their products featured on the popular platform. Although Amazon simplifies the selling process for many businesses, goods sold on Amazon still need to achieve FDA compliance. For example, Amazon sellers of food, beverages, and dietary supplements must obtain a DUNS number.

What is a DUNS number?

Created by Dun & Bradstreet, DUNS numbers are 9-digit identifiers assigned to businesses. DUNS numbers aren’t limited to businesses located in the United States. A business’s DUNS number allows third parties to look up information about that business, including their company name, location, and phone number. DUNS numbers can also provide details about any ...

All US and foreign facilities that manufacture, process, pack, or store food, beverage, or dietary supplements consumed in the US must register with the Food and Drug Administration (FDA). The same rules apply for Amazon, requiring that all food, beverages, and dietary supplements sold on their site must comply with FDA regulations for labeling, ingredients, and claims. 

Don’t let your brand get shut out from one of the largest markets in the US! Let the experts at US Imports use their knowledge and resources to help you get set to sell!

Our Services for Amazon Sellers:

Navigating the rules and regulations of the United States FDA can be a daunting task. At US Imports, we are experts who have the tools and education to make your experience easy and stress-free. Read below to find out how we can help you.

FDA Registration Help:  

Everyone who sells food, beverages, or dietary supplements on Amazon must register with the FDA. Registering with the FDA is made easy at US Imports. Once...

As Americans have become more health conscious, dietary supplement sales have surged the past few years. By the same token, Amazon has become a popular platform for dietary supplements because of the convenience for both the seller and consumer. Businesses who desire to sell dietary supplements on Amazon should be familiar with the U.S. Food and Drug Administration (FDA) laws and regulations. Failure to comply with the FDA regulations will result in the removal of the dietary supplements from Amazon’s storefront.

The FDA does not preapprove products for compliance, it is the business’ responsibility to ensure that the FDA requirements are met. Dietary supplements exported to the United States face extra requirements importers must follow. Listed below are some of the FDA requirements for dietary supplement imports.

Facility Registration with FDA

All dietary supplement manufacturer’s facilities must be registered with the FDA if the product or ingredients are being exported to the U...